Amazon Launches Retail Ad-Tech-As-A-Service; Playing Fact-Checker Chess
Amazon Ads has a new product called Amazon Retail Ad Service – which is notable because it licenses Amazon ad tech to other retailers.
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This Year’s CTV Replay: Programmatic, Measurement And Lots Of M&A
It would probably be fair to call 2024 the year that CTV went programmatic and became a digital performance channel.
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Disney Expands Its Audience Graph And Clean Room Tech Beyond The US
Disney expands its audience graph and clean room tech to Latin America, marking the first time it will be available outside the US. The announcement precedes this week’s launch of Disney+ with ads in Latin America.