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»brian stempeck

Shady Markets Rob Publishers Of Value

"On TV And Video" is a column exploring opportunities and challenges in programmatic TV and video. Today’s column is written by Brian Stempeck, chief client officer at The Trade Desk. If you’re selling your home, the asking price is driven largely by multiple listing service data all real estate agents subscribe to. If you’re selling... Continue reading »
by AdExchanger // January 18th, 2016 //
»
Why The Cost of A Web Video Ad Will Eclipse TV

“Data-Driven Thinking” is written by members of the media community and contains fresh ideas on the digital revolution in media. Today’s column is written by Brian Stempeck, senior vice president of strategic business development at The Trade Desk. Editor’s note: This is an updated version of a previously published column. Quick! Name a single 30-second... Continue reading »
by AdExchanger // October 18th, 2013 //
»

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