• PROGRAMMATIC IO NY 2021 //
  • Marketing Resource Directory //
  • Programmatic Power Players //
  • Membership
  • Log in
AdExchanger Homepage
  • Log in
  • Topics
    • Advertiser
    • Publishers
    • Content Studio
    • Platforms
    • Mobile / Cross-Device
    • Data
    • Commerce
    • Investment
    • Agencies
    • TV and Video
    • Politics
  • Opinion
    • Data-Driven Thinking
    • The Sell Sider
    • On TV and Video
    • Brand Aware
    • Content Studio
    • Comic Strip
  • Become A Member
    • Sign Up
  • Events & Awards
    • PROGRAMMATIC I/O NY
    • Power Players
    • AdExchanger Awards
    • Innovation Labs
    • All Events
  • Podcasts
    • AdExchanger Talks
    • The Big Story
    • Industry Preview
    • Social Distancing With Friends
  • About Us
    • Advertise
    • About Us
    • Contact Us
    • Contributor Guidelines
  • Twitter
  • Facebook
  • LinkedIn
  • RSS

  • AdExchanger Homepage

  • AdExchanger.com

  • Menu
    • Advertiser
    • Publishers
    • Content Studio
    • Platforms
    • Mobile / Cross-Device
    • Data
    • Commerce
    • Investment
    • Agencies
    • TV and Video
    • Politics
    • Data-Driven Thinking
    • The Sell Sider
    • On TV and Video
    • Brand Aware
    • Content Studio
    • Comic Strip
    • Advertise
    • About Us
    • Contact Us
    • Contributor Guidelines
  • Events
    • PROGRAMMATIC I/O NY
    • AdExchanger Awards
    • Innovation Labs
    • All Events
  • Podcast
    • AdExchanger Talks
    • The Big Story
    • Industry Preview
    • Social Distancing With Friends
  • Membership
    • Member Exclusives
    • Sign Up
  • Search
Connect

»Brad Smith

A True Omnichannel Ecosystem With TV At The Center

"On TV And Video" is a column exploring opportunities and challenges in advanced TV and video. Today’s column is written by Brad Smith, senior vice president of revenue and operations at Videa.​ Cross-platform media buying and selling is not a new concept. A few years ago, the idea of integrating linear TV with over-the-top (OTT),... Continue reading »
by AdExchanger // August 20th, 2018 //
»
In Search Of Transparency And A Standardized Currency In The Television Industry

"On TV And Video" is a column exploring opportunities and challenges in programmatic TV and video. Today’s column is written by Brad Smith, senior vice president of revenue and operations at Videa. Every television media buy seems to have its own fee structure since there is very little consistency in the ecosystem. Because of this,... Continue reading »
by AdExchanger // August 15th, 2016 //
»
 

Popular today on AdExchanger

  • Popular
  • Today Week Month All
  • Advertiser Perceptions DSP Wave Charts The Rise Of Self-Serve Tech
  • The Trade Desk Kicks Off UID 2.0 Beta Testing In Canada
  • Goodbye, Last-Click Attribution: Google Ads Changes Default To Data Modeling
  • Facebook Will No Longer Link A User’s Facebook And Instagram Accounts For Ad-Related Purposes Without An Opt-In
  • Bidalgo Rolls Out Creative Labels To Track Performance In A Post-IDFA World
Ajax spinner
AdExchanger Homepage
  • Privacy Policy //
  • Subscribe //
  • Advertise //
  • Contact Us //
  • Diversity Inclusion & Equity
© 2021 Access Intelligence, LLC - All Rights Reserved