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»ari turner

How To Buy Unified Multiscreen TV Audiences – Despite Old Infrastructure

"On TV And Video" is a column exploring opportunities and challenges in advanced TV and video.  Today’s column is written by Ari Turner, senior vice president of sales operations at Ampersand. Scale in TV is traditionally associated with the amount of inventory. But relying on the blunt force of media tonnage is not sustainable in 2020... Continue reading »
by AdExchanger // November 12th, 2020 //
»
 

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