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»Andrew Lebowski

To Boost Mobile Web, Publishers Should Take A Cue From Apps

“The Sell Sider” is a column written by the sell side of the digital media community. Today’s column is written by Andrew Lebowski, head of sales at Epom Ad Server. Digital advertising professionals seem to agree that in-app ads outperform those served on mobile web. Not only do users spend more time in apps than... Continue reading »
by AdExchanger // September 11th, 2015 //
»
 

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