Q&As 2012

Q&As || View Thinking

Q&As 2009 || Q&As 2010 || Q&As 2011 || Q&As 2012

Agency

Ad Networks and Exchanges

Advertiser

Analysts

Buying Platforms

Creative Agency

(See 2009, 2010 and 2011)

Creative Providers and Optimization

Data and Measurement

Digital TV, Video and Radio

Search Engine Marketing

Email

Digital Out-Of-Home

Vistar Media, Michael Provenzano, Co-founder and Jeremy Ozen, Co-founder

Lead Generation

(See 2009, 2010 and 2011)

Shopping

Mobile

Performance Marketing

Publisher

Media Buying Ad Technology

Privacy Regulation

Network Advertising Initiative, Marc Groman, Executive Director

Targeting Technology

Social Targeting and Marketing

Traffic Tools: Serving, Quality and Attribution

Back Office

(See 2009, 2010 and 2011)

Venture Capital And Banking

Publisher Ad Technology

Management Systems

GSI Commerce, Billy Seabrook, Chief Creative Officer of True Action Network, arm of GSI Commerce and owned by eBay

Publisher Yield Management Tools

Systems Integration

Must Read

antitrust

DOJ v. Google: During Opening Arguments, The DOJ And Google Battle Over An AdX Divestiture

Court is back in session. And the fate of the open internet is in the balance.

Chris Mufarrige, director, Bureau of Consumer Protection, FTC

Data Privacy Roundup

FTC Consumer Protection Chief: No Easy Answers On Privacy, ‘Only Trade-Offs’

Privacy isn’t black-and-white, says the FTC’s Chris Mufarrige, promising evidence-driven consumer protection cases under the Trump administration.

Publishers

How Encryption Keys Could Resolve The TID Furor

Rather than sharing universal TIDs that any DSP or curator can access, Raptive says publishers should instead share encrypted TIDs with an encryption key provided only to trusted demand-side partners.

Digital Out-Of-Home

Clear Channel Brings Mid-Flight Measurement To Its OOH Network

Clear Channel will provide advertisers weekly, mid-flight reports on outcomes driven by its inventory in order to bring OOH measurement closer to the speed of digital.

FTC Commissioner Mark Meador speaking at the NAD's annual conference in Washington, DC on Sept. 16, 2025. (Photo: Brian O'Doherty)

Federal Trade Commission

FTC Commissioner Mark Meador: ‘No Human Society Can Long Survive Without Consumer Trust’

Keeping American kids safe in what FTC Commissioner Mark Meador calls “an increasingly complex and fast-paced technological environment” is a top priority for the agency.

Commerce

Amazon Expands Its Programmatic Integration With SiriusXM

On Tuesday, Amazon DSP announced an expanded integration with satellite radio company SiriusXM.