Here’s today’s AdExchanger.com news round-up… Want it by email? Sign-up here. WordPress Federated Federated Media (FM) is already putting its newly-acquired Lijit ad network tech to work as it announced yesterday a potentially big deal with Automattic to represent WordPress.com publishers. An FM spokesman tells Douglas Quenqua of ClickZ, “The focus initially is on the […]
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign-up here. Meeker Internet Trends Wall Street oracle Mary Meeker still has her Internet Trends report on her to-do list even though she joined venture firm Kleiner Perkins recently after a long stay at Morgan Stanley. Meeker and company have cranked out the latest edition of […]
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign-up here. Efficient Frontier Buys Agency Efficient Frontier is starting to look like an ad agency holding company with its acquisitive ways. The search marketing platform – and display and social, too – announced the acquisition of Australia’s Downstream Media after having purchasesd social agency Context […]
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign-up here. Paywalls Improve Traffic? Journalism.co.uk reports from the World Editors Forum in Vienna and relates a story from New York Times Assistant managing editor Jim Roberts who says the NYT’s paywall is NOT driving away traffic. In fact, unique users to the NYT’s website in […]
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign-up here. Google Prints Money In Q3 Another quarter, another pile of cash and better-than-Wall-Street-expected earnings. Google reported that Q3 2010 earnings as the company made $7.51 billion ex-TAC (traffic acquisition costs) and net income was $2.73 billion. Take that to the bank! In fact, the […]
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign-up here. The Ecommerce OS And the winner, for best domain name is… Ebay for X.com, which is also the locus for the company’s online/offline plumbing strategy for Ecommerce. Ebay actually calls this strategy X.commerce. GigaOm’s Ryan Kim explains, “By pooling all of its resources spread […]
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign-up here. Publicis Adds CRM “Look at you, agency model. Getting into the CRM Business, are you? Verrry interesting.” Publicis digital agency, Digitas, announced that it’s plunging into the world of customer relationship marketing with its new CRM365 agency. Digitas CEO and VivaKi exec Laura Lang […]
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign-up here. Yahoo! Private? Yahoo! company founder Jerry Yang may be ready to team with some private equity firms to take Yahoo! out of the public markets. If that doesn’t happen, according to Reuters, companies and investment firms such as Microsoft, Silver Lake Partners and Providence […]
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign-up here. Building Versus Buying Ad Tech In a whale-sized post on his personal blog, Angel investor Jerry Neumann looks at the ad tech landscape and a summer’s worth of M&A rumors. He sees an attitude from potential buyers that they don’t need to buy – […]
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign-up here. Social Network Ad Spend Emarketer gives its latest prediction about social network ad spend: “By 2013, non-US revenues [for social networks] will make up 51.9% of the total, which will hit nearly $10 billion worldwide. In the US, social networks will make $4.81 billion […]
