:

PODCAST: AdExchanger Talks

Social Distancing With Friends: DraftKings’ Jayne Peressini

By Photo of Allison Schiff Allison Schiff

Tuesday, March 31st, 2020 – 3:28 pm

SHARE:

Jayne Peressini, senior director of growth marketing at DraftKings, quips that she’d been practicing social distancing for a long time before the coronavirus took over all our lives – she’s got two kids under the age of three at home.

Evenings are spent playing family games and binge watching “Tiger King” on Netflix with her wife, Maggie.

These days, Jayne is still keeping super busy at work, despite the fact that live sporting events have been canceled across the board. Egaming and daily fantasy sports are “going nuts,” she says.

There are lots of things you can bet on other than sports, from “Jeopardy!” on Sportsbook to … marble racing.

It’s a thing. Google it.

Also in this episode: Jayne explains how she’s keeping up morale on her team with Top Chef-themed lunch contests, group yoga and “fancy Fridays.” That’s why she’s wearing a tuxedo, P.S.

Next In AdExchanger Talks

Social Distancing With Friends: MathCapital Operating Partner Eric Franchi

Must Read

Programmatic IO: Insurers Are Building Ad Tech’s AI Accountability Layer

Agencies and marketers discussed the future of AI governance at AdExchanger’s Programmatic IO NYC this week. The main takeaway? Expect insurers to play an increasingly important role in managing AI compliance.

Apple’s Latest Operating System Blocks The Trade Desk From Serving Ads On Safari

The Trade Desk is unable to serve ads to the Safari browser for Apple device owners that have downloaded iOS 27. Apple has been investigating the issue since last week.

Who Will Stand Up For The Open Web?

The open web is done, stick a fork in it. Banner blindness is near universal, search traffic has run dry and publishers are struggling for oxygen. But what if that’s … not true?

Privacy! Commerce! Connected TV! Read all about it. Subscribe to AdExchanger Newsletters

A comic showing lab techs as stand-ins for legislators experimenting with provisions for US state privacy laws, including restrictions on collecting sensitive data.

Data Privacy Roundup

What Publishers Don't Know About New Jersey’s Data Broker Law Could Cost Them

Attention, publishers: Although you might not think of yourself as a data broker, in the great state of New Jersey, that’s not really your call anymore.

Predict Bowl Icon. Magician Element, Forecasting Symbol – Vector.

Why This Marketing Measurement Company Just Open-Sourced Its Forecasting Engine

MMM can tell marketers what worked, but Lifesight’s open-sourced forecasting tool aims to tell them what to do next.

Podcasts Are Becoming More Programmatic. But Now Advertisers Have To Keep The Ad Load In Check

As programmatic buying becomes more common in audio, marketers and platforms fight the temptation to cram in as many placements as possible.