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»Vicomi

Israeli Publisher Mako Uses Emotions to Boost Engagement, Ad Revenue

If you read an article that infuriates you, how will that affect what you click next? Comments and voting platform Vicomi hopes to find out – and make money in the process. Its “feelbacks” module, which officially rolled out in January, requests that readers choose one of five emotional states after reading an article. The... Continue reading »
by Sarah Sluis // February 2nd, 2015 //
»

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