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Stella Rising

  • Agencies

    Here’s What Ad Buyers Took Away From The 2025 TV Upfront Season

    BY Victoria McNally// May 19th, 2025

    Now that all the dust and confetti has settled after the upfronts, negotiations between marketers, agencies, networks and streamers are only just getting started.

    Tagged in:
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    • John Mergen
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    • NBCUniversal
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