Buzzmedia Becomes SpinMedia, With Plans To Balance Native Ads And Programmatic
Six months ago, when Steve Hansen was named CEO of blog network Buzzmedia, he realized that he shared a problem with the company’s readers and advertisers: He had no idea what the company’s identity amounted to. This week, as Buzzmedia (not to be confused with BuzzFeed) rebrands as SpinMedia, after one of its newer properties, […]