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»quancast

Is There Such A Thing As Too Much Retargeting?

"Data-Driven Thinking" is written by members of the media community and contains fresh ideas on the digital revolution in media. Today’s column is written by Seph Zdarko, director of data, modeling, partnerships and attribution initiatives at Quantcast. Retargeting has been a very profitable tool for the online advertising industry, without question. Many companies built their entire businesses... Continue reading »

by AdExchanger // March 7th, 2017 //
»
Cisco Leads Series C Investment in Quantcast; Technology Leader Joins Polaris Venture Partners in $27.5 Million Round for Digital Media Pioneer

PRESS RELEASE

by AdExchanger // January 4th, 2010 //
»
 

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