• PROGRAMMATIC I/O //
  • AdExchanger Awards //
  • Industry Preview //
  • About Us //
  • Contact Us

  • AdExchanger.com

  • Menu
    • Advertiser
    • Publishers
    • Content Studio
    • Platforms
    • Mobile / Cross-Device
    • Data
    • Commerce
    • Investment
    • Agencies
    • TV and Video
    • Politics
    • Data-Driven Thinking
    • The Sell Sider
    • On TV and Video
    • Brand Aware
    • Content Studio
    • Comic Strip
  • Resources
    • Resources
    • Newsletters
  • Events
    • PROGRAMMATIC I/O NY 2019
    • Industry Preview 2020
    • PROGRAMMATIC I/O SF 2020
    • AdExchanger Awards
    • All Events
  • Podcast
    • AdExchanger Talks
    • The Big Story
  • Careers
  • Search
Connect

»Precision Health

Precision Health Brings Contextual Targeting Into Real Time Through AppNexus

While the Obama administration's Affordable Care Act registration is at the center of the US government shutdown and has faced criticism over technology glitches this week, healthcare-oriented contextual ad network Precision Health said its expansion into real-time bidding and "audience extension" through AppNexus has gone off without a hitch. Precision Health's work with AppNexus has... Continue reading »
by David Kaplan // October 9th, 2013 //
»

Get AdExchanger Newsletters
 

Popular today on AdExchanger

  • Popular
  • Today Week Month All
  • Industry Shrugs As Google Announces Plans To Restrict Contextual Data
  • Amazon Opens AWS Data Exchange – And New Opportunities For Data Sellers
  • Adobe’s CDP Is Generally Available – Add It To The Pile
  • Nestlé Launches Internal Programmatic Unit To Scour Digital Media Deals
  • Walmart Gets Serious About Programmatic Sales; Viacom-Owned Pluto Reaches 20M
Ajax spinner
  • Privacy Policy //
  • Contact Us
© 2019 Access Intelligence, LLC - All Rights Reserved