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»Paul Caine

Tremor Video CEO Bill Day Resigns, Former Bloomberg CRO Paul Caine Steps In As Interim CEO

Veteran Tremor Video CEO Bill Day has resigned, effective immediately, and will serve as a special adviser to the company through June. Paul Caine, the non-executive board chairman for Tremor since 2014 and former Bloomberg Media CRO, will step in as interim CEO and lead the search for a permanent replacement, the company said Thursday.... Continue reading »
by Kelly Liyakasa // February 9th, 2017 //
»
One Audience, All Media: Bloomberg Media’s Biz-Focused Strategy

Bloomberg Media wants to reach its target audience of affluent businesspeople wherever they happen to be over the course of the day. That might mean mobile and TV in the morning, radio on the way to work, websites during the workday and magazines at night. “Our brand has the ability and importance to connect to... Continue reading »
by Sarah Sluis // June 1st, 2016 //
»
Time Inc. Keeps Spinning, CRO Caine Departs, Helped Establish Publisher's Programmatic Plans

Even as its parent Time Warner works on spinning off Time Inc. into its own separately traded entity, the company has been pursuing a more aggressive approach to programmatic ad sales the past few months --  albeit quietly. But it will have to go forward without two champions of that process. Earlier today, Chief Revenue... Continue reading »
by David Kaplan // March 19th, 2013 //
»

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