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»mobile devices

Sizmek’s Q1: Sights Set On Mobile And Video Growth

Ad tech company Sizmek reported Q1 2014 revenues of $38.4 million on Tuesday, a 13% year-over-year increase. Neil Nguyen, president and CEO, emphasized that the company is expanding and strengthening key areas with an emphasis on mobile and video offerings. Mobile revenue increased 90% year over year. Sizmek continues to invest heavily in the channel.… Continue reading »
by Beth Goodbaum // May 6th, 2014 //
»
Drawbridge And eXelate Join Forces To Boost Targeted Mobile Ads

Cross-device ad targeting provider Drawbridge will use data segments from eXelate, the companies said today. When it comes to delivering targeted ads on mobile devices, the process is more complicated than it is on a desktop PC, largely because of the inability to use cookies on a smartphone or tablet. Drawbridge gets around this challenge… Continue reading »
by Judith Aquino // May 14th, 2013 //
»
 

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