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»Michael Seiman

CPXi Acquires AdReady To Match Real-Time Bidding And Creative Services

Interactive ad holding company CPXi is acquiring self-serve ad platform and dynamic creative vendor AdReady to augment its three other units as it works to close the loop around the demand side and the sell side. Terms of the deal are not being disclosed. The purchase comes more than a year after two began preliminary… Continue reading »
by David Kaplan // October 1st, 2013 //
»
 

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