media buying

Darren Herman is the Founder and President of Varick Media Management, the audience and media platform backed by MDC Partners, one of the world’s leading advertising holding companies. AdExchanger.com: Varick Media Management appears to be gaining traction according to your press release in January. Any updates? DH: Our heads have been down at VMM focusing […]

Nathaniel Turner is Co-Founder, President & COO of Invite Media. AdExchanger.com: What is Invite Media and how did it begin? NT: Invite has built what we call a “universal buying platform,” Bid Manager. In one sentence, Bid Manager allows an agency, ad network or media buyer to automatically buy and manage display media across multiple […]