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»Maikel O’Hanlon

As Snap Begins Trading, Agencies Weigh In On Its Future Success As An Ad Platform

Snap Inc. is expected to go public on Thursday, leaving many to wonder how the most anticipated tech IPO since Facebook will be treated by investors on Wall Street. While Snap described itself as a camera company during its roadshow, investors know that its success hinges on its ability to monetize successfully as an ad... Continue reading »
by Alison Weissbrot // March 2nd, 2017 //
»

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