Your Doctor’s Office Is An Ad Channel Now
Waiting rooms are the latest surface to get screenified. Meet PatientPoint, a point-of-care video ad network with 145,000 screens in 32,000 doctor offices across the US.
Waiting rooms are the latest surface to get screenified. Meet PatientPoint, a point-of-care video ad network with 145,000 screens in 32,000 doctor offices across the US.
In addition to establishing another pipe for programmatic demand, Colossus SSP will add SHE Media’s network of minority- and woman-owned publishing brands to its own minority-focused PMPs.