• Programmatic I/O New York//
  • 2022 AdExchanger Awards//
  • Newsletter Sign-up
  • Log in
AdExchanger Homepage
  • Log in
  • Topics
    • News
    • AdExplainer
    • Advertisers
    • Publishers
    • Platforms
    • Mobile
    • Data
    • Commerce
    • TV and Video
  • Opinion
    • Data-Driven Thinking
    • The Sell Sider
    • On TV and Video
    • Content Studio
    • Comic Strip
  • Become A Member
    • Sign Up
  • Events & Awards
    • Programmatic I/O New York
    • AdExchanger Awards
    • All Events
  • Podcasts
    • AdExchanger Talks
    • The Big Story
  • About Us
    • Advertise
    • About Us
    • Contact Us
    • Contributor Guidelines
  • Twitter
  • Facebook
  • LinkedIn
  • RSS

  • AdExchanger Homepage

  • AdExchanger.com

  • Menu
    • News
    • AdExplainer
    • Advertisers
    • Publishers
    • Platforms
    • Mobile
    • Data
    • Commerce
    • TV and Video
    • Data-Driven Thinking
    • The Sell Sider
    • On TV and Video
    • Content Studio
    • Comic Strip
    • Advertise
    • About Us
    • Contact Us
    • Contributor Guidelines
  • Events
    • Programmatic I/O NY
    • Top 50 Programmatic Power Players
    • AdExchanger Awards
    • All Events
    • Other Events
  • Podcasts
    • AdExchanger Talks
    • The Big Story
  • Membership
    • Member Exclusives
    • Sign Up
  • Search
Connect

»John Cate

Mediasmith Sells To Its Own Management Team

Independent media agency Mediasmith has a new owner – but clients might not notice. The San Francisco-based agency, launched in 1978 by David Smith and Karen McFee, has sold to four members of its management team. COO John Cate, SVP and media director Greg Pomaro, VP of insights and technology Marcus Pratt and finance director… Continue reading »
by Alison Weissbrot // September 12th, 2018 //
»
 

Popular Today

  • earnings
    Walmart’s Advertising Revenue Is Small But Soaring
  • AdExplainer
    AdExplainer: How To Use Attention Metrics
  • Data
    Google Is Creating A Panel To Feed Its Conversion Models
  • Advertiser
    Why The Washington Commanders Don’t Have A CMO
  • On TV and Video
    CTV Ad Buying Is About More Than Just Premium Versus Programmatic

AdExchanger Homepage
  • Privacy Policy //
  • Subscribe //
  • Advertise //
  • Contact Us //
  • Diversity Inclusion & Equity
© 2022 Access Intelligence, LLC - All Rights Reserved