How Betterment Used A Custom Bidding Script To Refine Its Ad Strategy
Adswerve recently developed a custom bidding script to help Betterment generate more conversions from its leads.
Adswerve recently developed a custom bidding script to help Betterment generate more conversions from its leads.
Subscribe to AdExchanger Talks on iTunes, Google Play, Spotify, Stitcher, SoundCloud or wherever you listen to podcasts. DoubleVerify went public in April, one of the biggest ad tech IPOs in recent memory. This week on AdExchanger Talks, we chat with the company’s first institutional investor, David Blumberg, a partner at Blumberg Capital. He describes DoubleVerify’s […]