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»Hearst Data Studio

Hearst Is Building A Self-Serve Platform That Enables Facebook-Style Ad Buying

Hearst is building a self-serve ad platform so advertisers can overlay their audience data against Hearst’s to reach readers across sites like Cosmopolitan, Esquire, Elle and Car and Driver. Designed for smaller advertisers, the platform – dubbed Hearst Audience Select – is slated to launch in time for Q4 ad campaigns. Audience Select will also... Continue reading »

by Sarah Sluis // July 30th, 2019 //
»
 

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