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»dreamforces

Omnichannel Content And Measurement Key For CareerBuilder, Unilever

Among the recurring themes Wednesday at Dreamforce in San Francisco was the need to develop customer-centric experiences that are both channel-agnostic and measurable. Online job finder CareerBuilder and CPG giant Unilever were among the major brands that took turns on stage and dished about their digital priorities, best practices and thoughts around their marketing investments.... Continue reading »
by Kelly Liyakasa // November 21st, 2013 //
»
 

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