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    Credit Bureau TransUnion Nabs TruSignal

    BY //

    TransUnion is busily expanding its digital marketing product portfolio. On Wednesday, the credit bureau and consumer data provider acquired marketing tech platform TruSignal. The deal – TransUnion declined to share terms – arrives less than a year after the company hired seasoned ad executive and former MediaLink managing director, Matt Spiegel, as EVP of digital marketing solutions […]

  • Ad Exchange News

    Akamai Looking At The Internet; Learn About Google's DoubleClick Ad Exchange; Mastercard Leveraging Data For Marketer Insights

    BY AdExchanger//

    Here’s today’s AdExchanger.com news round-up… Want it by email? Sign-up here. Akamai Internet Traffic Report Akamai released its 3rd quarter 2009 (it takes them a while to get the report together) “State of the Internet Report” which looks at the Internet using the lens of their edge servers which help deliver insights like “attack traffic, […]