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»data-driven creative

VC-Backed Pencil Made An AI Ad Creator To Craft Dozens Of New Ads Each Month

Direct-to-consumer advertisers pumping tens to hundreds of thousands of dollars into their Facebook ads each month know the power of a good creative message. The best ad creatives drive ROAS (return on ad spend) that can be orders of magnitude higher than a failed message. But how can busy, short-staffed marketing departments test new creative... Continue reading »
by Sarah Sluis // February 24th, 2021 //
»
 

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