Ad Buyers Shun News Content; Forrester Releases Social Ad Tech Wave
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Killing The Messengers More brands are disinclined to buy ads against news content. A string of automotive murders, including one fatality when a right-wing activist struck liberal counterprotesters in Charlottesville, Va., has auto advertisers hesitant to appear next to any news coverage. “There’s a […]