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»Coursedog

Demandbase’s July acquisition of B2B marketing vendor Engagio is bearing fruit.
Demandbase Releases Revamped B2B Marketing Platform Using Tech From Its Engagio Deal

Demandbase’s July acquisition of B2B marketing vendor Engagio is bearing fruit. On Tuesday, Demandbase released a new version of its platform called Demandbase One, which combines its existing marketing automation and account-based marketing offerings with inbound B2B marketing capabilities from Engagio. Demandbase One includes the core Demandbase ABM platform, which uses predictive analytics to help... Continue reading »

by Allison Schiff // November 11th, 2020 //
»
 

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