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Comscore Kochava

  • CTV Roundup

    Video Currencies Are Making Waves At Cannes Lions

    BY Alyssa Boyle// June 21st, 2024

    If the nonstop news coming out of Cannes Lions in France this week is making your head spin, this week’s newsletter dispatch will catch you up on how CTV is factoring into this year’s festival.

    Tagged in:
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    • alt TV currency
    • Cannes
    • Cannes Lions
    • Cannes Lions 2024
    • Comscore Kochava
    • Disney Affinity Solutions
    • Madhive acquires Frequence
    • Nielsen One
    • TV measurement
    • video currency

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