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Clelia Zattoni

  • Political Advertising

    Political Buyers Should Warm Up To CTV This Election Season

    BY Alyssa Boyle// September 17th, 2024

    While there are plenty of reasons for political ad buyers to be cautious about CTV, streaming media has one major selling point: programmatic targeting.

    Tagged in:
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    • Clelia Zattoni
    • CTV political ad spend
    • Erik Brydges
    • Grace Briscoe
    • IRIS TV
    • Jesse Contario
    • Locality
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    • Magnite
    • Mica Hansen
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    • political ad spend
    • political ad targeting
    • Rohan Castelino

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