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Ad Exchange Links for Thursday, April 30

ContextWeb announced that it will allow real-time bidding on its inventory through an API. It's unclear from the press release if the API is currently "live" to clients. Nevertheless, this could be an exciting opportunity for advertisers who will be able to optimize on the "demand" end. "With ADSDAQ's Real Time API, the ADSDAQ Exchange... Continue reading »
by AdExchanger // April 30th, 2009 //
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