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app strategy

  • AdExchanger Content Studio

    Beyond The Install: How Smart Brands Are Turning App Users Into Year-Round Shoppers

    August 13th, 2025

    Today’s biggest retail events are noisy, fast-moving and fiercely competitive. From back-to-school time and Prime Day to Black Friday, Cyber Monday and the entire holiday shopping season, success comes down to securing attention before the rush begins.

    Tagged in:
    • app retention
    • app strategy
    • black friday
    • holiday shopping
    • mobile advertising
    • mobile commerce
    • Omnichannel marketing
    • Patrick Callinan
    • Prime Day
    • retail marketing
    • T-Ads
    • T-Mobile Ads
    • user engagement

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