• PROGRAMMATIC I/O //
  • AdExchanger Awards //
  • Industry Preview //
  • About Us //
  • Contact Us

  • AdExchanger.com

  • Menu
    • Advertiser
    • Publishers
    • Content Studio
    • Platforms
    • Mobile / Cross-Device
    • Data
    • Commerce
    • Investment
    • Agencies
    • TV and Video
    • Politics
    • Data-Driven Thinking
    • The Sell Sider
    • On TV and Video
    • Brand Aware
    • Content Studio
    • Comic Strip
  • Resources
    • Resources
    • Newsletters
  • Events
    • PROGRAMMATIC I/O NY 2019
    • Industry Preview 2020
    • PROGRAMMATIC I/O SF 2020
    • AdExchanger Awards
    • All Events
  • Podcast
    • AdExchanger Talks
    • The Big Story
  • Careers
  • Search
Connect

»AerServ

InMobi Acquires AerServ For $90 Million To Get A Leg Up On In-App Header Bidding

Mobile ad network and Indian unicorn InMobi paid $90 million for mobile video monetization platform AerServ in a bid to build a header bidding solution for apps. The deal, announced Wednesday, will bring together their respective programmatic exchanges to create “fair auction dynamics for in the in-app space,” said Abhay Singhal, InMobi’s CRO and co-founder.... Continue reading »
by Allison Schiff // January 10th, 2018 //
»
Programmatic’s Long Struggle With Mobile Complicates The Future Of Video

"On TV And Video" is a column exploring opportunities and challenges in programmatic TV and video. Today’s column is written by Josh Speyer, CEO at AerServ. By now you’ve seen the headlines. Video viewers are shifting from TV and desktop to devices, making mobile video the fastest-growing digital advertising medium. And yet it remains to... Continue reading »
by AdExchanger // February 1st, 2016 //
»
Is Ad Blocking Akin To Theft?

“Data-Driven Thinking" is written by members of the media community and contains fresh ideas on the digital revolution in media. Today’s column is written by Josh Speyer, CEO at AerServ. Israeli startup Shine recently made waves in the mobile ad tech world with its ad blocking platform, which enables users to remove ads from the... Continue reading »
by AdExchanger // June 5th, 2015 //
»
Pangia Games Finds New Opportunities With Blind Audience

Pangia Games doesn’t have money to waste. What app developer does? Monetization and user acquisition are tricky for anyone – although it certainly helps to have extra cash to throw at the problem. But the smaller devs out there, like Pangia, need to get creative. “We’re a team of two," said Nick Barbato, managing partner at... Continue reading »
by Allison Schiff // April 23rd, 2015 //
»

Get AdExchanger Newsletters

Sign Up
 

Popular today on AdExchanger

  • Popular
  • Today Week Month All
  • Google Chrome: The Next Chapter Has Yet To Be Written
  • Just Because You’re Compliant With COPPA Doesn’t Mean You’re Cool Under CCPA Or GDPR
  • WarnerMedia And Xandr Put Data At The Center Of 2020 Upfront
  • Google GM Sissie Hsiao Is Planning For The Next ‘Jump Forward’
  • WeatherBug Wishes Apps Would Get With The Programmatic Program Faster
Ajax spinner
  • Privacy Policy //
  • Contact Us
© 2019 Access Intelligence, LLC - All Rights Reserved