Home AdExchanger Talks Introducing AdExchanger Talks, The Podcast For Data-Driven Marketers

Introducing AdExchanger Talks, The Podcast For Data-Driven Marketers

SHARE:

adexchanger-talks_1280x720px-01

 

Dear AdExchanger reader: Care to become an AdExchanger listener?

If you’re into digital marketing and have 30 minutes to spare every couple of weeks, we invite you to subscribe to AdExchanger Talks, a new podcast focused on the people who are transforming data-driven digital advertising – and marketing as a whole.

AdExchanger Talks features thoughtful interviews with key figures in advertising, such as our first guest, GroupM North America CEO Brian Lesser, and our second guest, Nielsen President of US Media Lynda Clarizio.

In conversations with AdExchanger Executive Editor Zach Rodgers, these folks will field questions on a range of topics roiling this never-boring sector. We’ll hit on ad blocking, AI, ad tech IPOs, marketer “in-housing,” the always-imminent ad tech apocalypse and so on. Oh and yes, we’ll talk about header bidding too.

In addition, guests will offer a more personal perspective than you might find in other industry coverage, talking about their lives in the context of their jobs and offering some predictions for where the digital advertising world is heading next.

We’re new to this podcasting thing, so we may experiment with formats going forward, and we invite your feedback as we do so. Where can we improve? What do we need more of? What specific guests would you like to hear from?

Please share your thoughts, and subscribe.

iTunes |   get-it-on-itunes-badge-83x30

Stitcher |  stitcher-badge-82x30

Subscribe

AdExchanger Daily

Get our editors’ roundup delivered to your inbox every weekday.

Google Play |  google-play-music-badge-82x30

RSS  |  rss_badge-82x30

Must Read

Kelly Andresen, EVP of Demand Sales, OpenWeb

Turning The Comment Section Into A Gold Mine

Publisher comment sections remain an untapped source of intent-based data, according to Kelly Andresen, who recently left USA Today to head up comment monetization platform OpenWeb’s direct sales efforts.

Comic: Shopper Marketing Data

Shopify Launches A Product Network That Will Natively Integrate Items From Across Merchants

Shopify launched its latest advertising business line on Wednesday, called the Shopify Product Network.

Criteo Lays Out Its AI Ambitions And How It Might Make Money From LLMs

Criteo recently debuted new AI tech and pilot programs to a group of reporters – including a backend shopper data partnership with an unnamed LLM.

Privacy! Commerce! Connected TV! Read all about it. Subscribe to AdExchanger Newsletters

Google Ad Buyers Are (Still) Being Duped By Sophisticated Account Takeover Scams

Agency buyers are facing a new wave of Google account hijackings that steal funds and lock out admins for weeks or even months.

The Trade Desk Loses Jud Spencer, Its Longtime Engineering Lead

Spencer has exited The Trade Desk after 12 years, marking another major leadership change amid friction with ad tech trade groups and intensifying competition across the DSP landscape.

How America’s Biggest Retailers Are Rethinking Their Businesses And Their Stores

America’s biggest department stores are changing, and changing fast.