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»water cooler

Water Cooler Talk: New Agency Group Sees Wider Role For Data In Content Marketing

This week saw the formal launch of a marketing services company geared to entertainment clients. Water Cooler Group contains four agency brands – Maude (offering creative and strategy), Media Storm (planning and buying), Hip Genius (social media) and Bolt (for iTV). Among its clients are Food Network, MLB Network, Major League Soccer, Viggle, and cable... Continue reading »
by Zach Rodgers // August 30th, 2013 //
»
 

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