upvoted ads

  • Imgur’s Quest To Create Upvoted Ads

    For most of Imgur’s history, the bootstrapped company sold ads programmatically. And with 150 million unique visitors and 6 billion page views globally, the media company had enough scale to do well, even if CPMs skewed lower than direct. But that approach left money on the table. Imgur’s millennial male, geek culture-focused community is highly […]

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