• image/svg+xml:
  • Topics
    • Latest
    • Marketers
    • Agencies
    • Publishers
    • Technology
    • Platforms
    • Identity
    • Measurement
    • Data Privacy
    • Artificial Intelligence
    • CTV
    • Commerce
    • AdExplainer
    • Exclusive Report
    • Daily News Roundup
  • Opinion
    • All Columns
    • Data-Driven Thinking
    • On TV & Video
    • The Sell Sider
    • Content Studio
    • Comic
    • Contributor Guidelines
  • About Us
    • Advertise
    • Become an AdHero
    • Newsletter
    • AdExchanger Advisory Board
    • About Us
    • Contact Us
  • Events
    • Programmatic I/O New York
    • AdExchanger Awards
    • Webinars
    • All Events
    • Network Events
  • Podcasts
    • AdExchanger Talks
    • The Big Story
AdExchanger Homepage
  • Programmatic I/O New York
  • Become an AdHero
  • Subscribe
  • Sign In
AdExchanger Menu
  • Sign In

Topics

  • Latest
  • Marketers
  • Agencies
  • Publishers
  • Technology
  • Platforms
  • Identity
  • Measurement
  • Data Privacy
  • Artificial Intelligence
  • CTV
  • Commerce
  • AdExplainer
  • Exclusive Report
  • Daily News Roundup

Opinion

  • All Columns
  • Data-Driven Thinking
  • On TV & Video
  • The Sell Sider
  • Content Studio
  • Comic
  • Contributor Guidelines

Events & Awards

  • Programmatic I/O New York
  • AdExchanger Awards
  • Webinars
  • All Events
  • Network Events

Podcasts

  • AdExchanger Talks
  • The Big Story

Membership

  • Member Exclusives
  • Sign Up

About Us

  • Advertise
  • Become an AdHero
  • Newsletter
  • AdExchanger Advisory Board
  • About Us
  • Contact Us

CONNECT
ARCHIVE FOR:

traffic acquisition

  • Comic: Bot Traffic
    Publishers

    Nubai Ventures Sues Outbrain, Claiming Its Traffic Is Riddled With Bots

    BY Anthony Vargas// March 26th, 2024

    Nubai claims that if buyers don’t shell out for premium placements like on CNN and Fox News, Outbrain instead places their links on less-reputable sites that have been found to attract a high degree of sophisticated invalid traffic – aka bots.

    Tagged in:
    • ad arbitrage
    • Bossip
    • bot traffic
    • CNN
    • Escalated.io
    • fox news
    • HipHopWired
    • IO Digital
    • iONE Digital
    • ivt
    • Jamarlin Martin
    • MadameNoir
    • Media Ratings Council
    • Moguldom Media Group
    • Nubai Ventures
    • outbrain
    • paid traffic
    • SIVT
    • traffic acquisition
    • Trustworthy Accountability Group

Popular

  1. Platforms

    With GAM Going Direct To Buyers, SPO Is The New Normal

  2. Monopoly Man looks on at the DOJ vs. Google ad tech antitrust trial (comic).
    Platforms

    PubMatic Is Suing Google For Monopolistic Behavior, The Second Such SSP Case

  3. Google antitrust trial

    Google’s Proposed Fix To Its Ad Tech Monopoly Is At Odds With The DOJ’s Remedies

  4. Lance Armstrong
    funding

    Exclusive: Lance Armstrong’s VC Firm Invests In AI-Powered Health Care Ad Tech Startup BranchLab

  5. AI

    Pixability Introduces Agentic AI Audience Tools To Its YouTube Contextual Segments


Join the AdExchanger Community

Join Now
AdExchanger Homepage

Your trusted source for in-depth programmatic news, views, education and events.

AdExchanger is where marketers, agencies, publishers and tech companies go for the latest information on the trends that are transforming digital media and marketing, from data, privacy, identity and AI to commerce, CTV, measurement and mobile.

NEXT EVENT

Programmatic I/O New York

September 29-30, 2025
Marriott Marquis
New York, NY

Learn More


ABOUT ADEXCHANGER
  • About Us
  • Advertise
  • Contact Us
  • Events
  • Subscribe
  • RSS
  • Cookie Settings
  • Privacy & Terms
  • Accessibility
  • Diversity, Equity, Inclusion & Belonging
CONNECT

© 2025 Access Intelligence, LLC - All Rights Reserved