Alternative IDs Under Fire In Europe; This Is What Stream Dreams Are Made Of
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. No Alternative Third-party cookies are not the future of digital advertising in the EU (or anywhere for that matter). But it looks like alternative IDs may not be either. European publishers are pushing back against alternative IDs that use publisher data to build […]
Tagged in:
- ai
- Alexa
- alternative IDs
- amazon
- amc networks
- AMC Theatres On Demand
- California Journalism Preservation Act
- Children's Online Privacy Protection Act
- Dave Peterson
- DDB Chicago
- Ekstra Bladet
- Emma Montgomery
- epsilon
- Eyeo
- Fandango
- ftc
- HBO Max
- Jellyfish
- Meta
- Nick Emery
- omnicom media group
- Prasanna Prasad
- Rasika Narang
- Ring
- Roku
- StrawberryFrog
- The Brandtech Group
- third-party cookies
- Thomas Lue Lytzen
- Tubi
- Verve Group
- Vudu
- Warner Bros Discovery