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»Rick Ransome

PROG I/O: Publicis Groupe’s Reorg Sparks Revamped Programmatic Training Initiative

When Publicis Groupe shed its trading desk model, the holding company had to train employees across its media and digital agencies to execute programmatic campaigns. The transition was led by Carol Sinko, VP of global learning strategy at Publicis Media, and Rick Ransome, associate director of global learning strategy. On Wednesday, they told attendees at... Continue reading »

by Alison Weissbrot // October 27th, 2016 //
»
 

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