How Mitra9 Advertises In A Regulated Industry Rife With Consumer Mistrust
Mitra9’s marketing strategy revolves around education and transparency to ensure that its consumers understand the effects of kratom and kava beverages.
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Political Advertisers Shouldn’t Have FOMO – They Can Customize Audiences Like Anyone Else
IQM, a DSP and DMP focused on regulated markets, launched a new tool called Custom Voter Audience meant to bring greater targetability to political spend.
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Fyllo Is Getting Back Into The Weeds Of Regulated Advertising After A Buyback From Samba TV
Data and tech company Fyllo announced its relaunch as an advertising partner for regulated industries, helping brands adhere to stringent state laws and publisher policies.