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»ProgrammaticIO

Why Connecting Influencers To Programmatic Was A ‘Shoe’-In For DSW

Allison Holbrook, digital media manager at DSW, and Kolin Kleveno, head of programmatic at 360i, will speak at AdExchanger’s Programmatic IO conference on April 10-11 at the Marriott Marquis in San Francisco. For the past three years, the shoe retailer DSW used influencers to reach prospective shoppers in their teens or early 20s, more as a... Continue reading »

by James Hercher // March 23rd, 2018 //
»
 

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