• image/svg+xml:
  • Topics
    • Latest
    • Marketers
    • Agencies
    • Publishers
    • Technology
    • Platforms
    • Identity
    • Measurement
    • Data Privacy
    • Artificial Intelligence
    • CTV
    • Commerce
    • AdExplainer
    • Exclusive Report
    • Daily News Roundup
  • Opinion
    • All Columns
    • Data-Driven Thinking
    • On TV & Video
    • The Sell Sider
    • Content Studio
    • Comic
    • Contributor Guidelines
  • About Us
    • Advertise
    • Become an AdHero
    • Newsletter
    • AdExchanger Advisory Board
    • About Us
    • Contact Us
  • Events
    • Programmatic I/O New York
    • AdExchanger Awards
    • Webinars
    • All Events
    • Network Events
  • Podcasts
    • AdExchanger Talks
    • The Big Story
    • Inside the Stack
AdExchanger Homepage
  • Programmatic I/O New York
  • Become an AdHero
  • Subscribe
  • Sign In
AdExchanger Menu
  • Sign In

Topics

  • Latest
  • Marketers
  • Agencies
  • Publishers
  • Technology
  • Platforms
  • Identity
  • Measurement
  • Data Privacy
  • Artificial Intelligence
  • CTV
  • Commerce
  • AdExplainer
  • Exclusive Report
  • Daily News Roundup

Opinion

  • All Columns
  • Data-Driven Thinking
  • On TV & Video
  • The Sell Sider
  • Content Studio
  • Comic
  • Contributor Guidelines

Events & Awards

  • Programmatic I/O New York
  • AdExchanger Awards
  • Webinars
  • All Events
  • Network Events

Podcasts

  • AdExchanger Talks
  • The Big Story
  • Inside the Stack

Membership

  • Member Exclusives
  • Sign Up

About Us

  • Advertise
  • Become an AdHero
  • Newsletter
  • AdExchanger Advisory Board
  • About Us
  • Contact Us

CONNECT
ARCHIVE FOR:

PinkNews

  • Scrabble tiles that spell out English and Spanish words "Hey, Hello, Hola"
    Publishers

    Reaching US Latinos Means Advertising Beyond Spanish-Language Sites

    BY Anthony Vargas// September 19th, 2023

    Most programmatic ad campaigns targeted to Latinos focus narrowly on Spanish-language content. MundoNow and Infinity Partnerships announced a new audience extension initiative to connect advertisers with bilingual US Latinos.

    Tagged in:
    • AdGrid
    • Andrea Cassidy Rego
    • Big Edition
    • Cox Media
    • DMP
    • EBONY Alliance
    • featured
    • Field & Stream
    • Infinity Partnerships
    • Jonathan Penn
    • Latino demographic
    • LoveToKnow Media
    • Marcos Gonzalez
    • Mundo Hispano Digital
    • MundoNow
    • MundoNow Project
    • PinkNews
    • Recurrent Ventures
    • Rene Alegria
    • Sam Zamarripa
    • Task & Purpose
    • TV Insider
    • VamosVentures

Popular

  1. Platforms

    Uber Launches A Platform-Specific Attention Metric With Adelaide And Kantar

  2. Commerce

    Criteo And The Programmatic Plug-In Problem

  3. CTV

    Roku’s Recent Investments In DSPs And Performance Are Still Paying Off

  4. Platforms

    Reddit’s Full-Funnel Play Nets 74% Ad Revenue Growth

  5. Platforms

    Google Shakes Off Its Troubles And Outperforms On Revenue Yet Again


Join the AdExchanger Community

Join Now
AdExchanger Homepage

Your trusted source for in-depth programmatic news, views, education and events.

AdExchanger is where marketers, agencies, publishers and tech companies go for the latest information on the trends that are transforming digital media and marketing, from data, privacy, identity and AI to commerce, CTV, measurement and mobile.

NEXT EVENT

Cynopsis Screenshift

October 14, 2025
City Winery
New York, NY

Learn More


ABOUT ADEXCHANGER
  • About Us
  • Advertise
  • Contact Us
  • Events
  • Subscribe
  • RSS
  • Cookie Settings
  • Privacy & Terms
  • Accessibility
  • Diversity, Equity, Inclusion & Belonging
CONNECT

© 2025 Access Intelligence, LLC - All Rights Reserved