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ARCHIVE FOR:

open internet ad spend

  • Online Advertising

    Programmatic I/O: How Programmatic Platforms Can Capitalize On The Open Internet

    BY Alyssa Boyle// September 25th, 2024

    Open programmatic ad spend has only grown 3% since 2021, according to Wolfe Research – but there’s hope for the open internet.

    Tagged in:
    • adexchanger programmatic io
    • antitrust Google
    • open internet
    • open internet ad spend
    • open programmatic
    • Open Programmatic ad spend
    • programmatic io new york
    • Shweta Khajuria
    • SPO
    • Wolfe Research

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