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»Moe’s Southwest Grill

Moe’s Southwest Grill Adds Programmatic To National Media Strategy

Restaurant chain Moe’s Southwest Grill recently hired marketing agency Engauge as its media agency of record, handling a new national television campaign and the company’s foray into programmatic buying. “Moe’s is about 12 years old and we’ve just now gotten to the point where we’re collecting marketing dollars at the national level, rather than just… Continue reading »
by Kimberly Maul // February 19th, 2013 //
»
 

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