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»Milwaukee Journal Sentinel

Milwaukee JSOnline Preps For 'Total Programmatic' By Year's End

Like a lot of midsize independent newspapers, the Milwaukee Journal Sentinel is starting to see some thaw in the economic downturn that hurt the print business at large. While the climate is better, the challenge of declining print ad revenues has been replaced by the challenge of developing a more mature online ad strategy. The... Continue reading »
by David Kaplan // August 30th, 2013 //
»
 

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