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»mark torrance

Is The Ad Marketplace Vulnerable To Flash Crashes?

“Data Driven Thinking” is written by members of the media community and contains fresh ideas on the digital revolution in media. Today’s column is written by Mark Torrance, Chief Technology Officer of Rocket Fuel Inc. In May 2010, the Dow plunged more than 900 points when algorithms began a high-speed selling spree -- based on... Continue reading »
by AdExchanger // July 1st, 2013 //
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