• PROGRAMMATIC I/O //
  • AdExchanger Awards //
  • Subscribe //
  • COVID-19 Special Coverage
  • Log in
AdExchanger Homepage
  • Log in
  • COVID-19 Special Coverage
  • Topics
    • Advertiser
    • Publishers
    • Content Studio
    • Platforms
    • Mobile / Cross-Device
    • Data
    • Commerce
    • Investment
    • Agencies
    • TV and Video
    • Politics
  • Opinion
    • Data-Driven Thinking
    • The Sell Sider
    • On TV and Video
    • Brand Aware
    • Comic Strip
  • Subscribe
  • Events
    • PROGRAMMATIC I/O NY 2019
    • Industry Preview 2020
    • PROGRAMMATIC I/O SF 2020
    • AdExchanger Awards
  • Podcasts
    • The Big Story
  • Careers
  • About Us
  • Contact Us
  • Twitter
  • Facebook
  • LinkedIn
  • RSS

  • AdExchanger Homepage

  • AdExchanger.com

  • Menu
    • Advertiser
    • Publishers
    • Content Studio
    • Platforms
    • Mobile / Cross-Device
    • Data
    • Commerce
    • Investment
    • Agencies
    • TV and Video
    • Politics
    • Data-Driven Thinking
    • The Sell Sider
    • On TV and Video
    • Brand Aware
    • Content Studio
    • Comic Strip
    • Advertise
    • About Us
    • Contact Us
  • Events
    • Innovation Labs
    • AdExchanger Awards
    • PROGRAMMATIC I/O NY
    • Industry Preview
    • All Events
  • Podcast
    • Social Distancing With Friends
    • AdExchanger Talks
    • The Big Story
  • Subscribe
  • Search
Connect

»John Douglas

TV Under The Influence: Beware Of The Spread Of Walled Gardens

"On TV And Video" is a column exploring opportunities and challenges in programmatic TV and video. Today’s column is written by John Douglas, director of product strategy at Sizmek. As the biggest walled gardens on the web, Google and Facebook have become enormously successful. A walled garden in this context is an ad-supported platform that... Continue reading »
by AdExchanger // July 14th, 2016 //
»
 

Popular today on AdExchanger

  • Popular
  • Today Week Month All
  • Agencies, Consulting Firms Make A Big Showing In 2020 Inc. Mag Revenue Survey
  • 3 Ways Apple Is Throwing Its Weight Around The Ad Industry
  • Introduction To TV Advertising: MVPDs, Local And Addressable TV
  • Dentsu Revenue Dented By COVID-19; Apple's App Store Boots Fortnite
  • The Big Story: Cookies And Creamed
Ajax spinner
AdExchanger Homepage
  • Privacy Policy //
  • Subscribe //
  • Advertise //
  • Contact Us
© 2020 Access Intelligence, LLC - All Rights Reserved