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»Interpublic Groupe

Buy-Side Big Shots Debate Trading Desks, Reviews And Rebates

This week at the Cannes Lions festival, Rubicon Project hosted its annual discussion of some of the world’s most powerful digital media buyers. This panel has historically comprised the leaders of the four largest holding company trading desks, but this year was different – with senior buyers from IPG, Publicis, Dentsu and Bank of America.… Continue reading »
by Zach Rodgers // June 25th, 2015 //
»
 

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