Hilton’s Direct-To-Consumer Pitch Wins Over Travelers
Hilton wants its guests to book directly, because many of the online travel agencies used by so many customers don’t share guest data until the date of arrival. By then, it’s too late to streamline and personalize the check-in process, said Kasey O’Leary, VP of global marketing for the Hilton portfolio and Hilton Honors. But […]
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