• Industry Preview//
  • PROGRAMMATIC I/O Las Vegas//
  • Newsletter Sign-up
  • Log in
AdExchanger Homepage
  • Log in
  • Topics
    • Advertiser
    • Publishers
    • Content Studio
    • Platforms
    • Mobile / Cross-Device
    • Data
    • Commerce
    • Investment
    • Agencies
    • TV and Video
    • Politics
  • Opinion
    • Data-Driven Thinking
    • The Sell Sider
    • On TV and Video
    • Brand Aware
    • Content Studio
    • Comic Strip
  • Become A Member
    • Sign Up
  • Events & Awards
    • PROGRAMMATIC I/O NY
    • Industry Preview
    • PROGRAMMATIC I/O Las Vegas
    • AdExchanger Awards
    • Power Players
    • All Events
  • Podcasts
    • AdExchanger Talks
    • The Big Story
    • Industry Preview
    • Social Distancing With Friends
  • About Us
    • Advertise
    • About Us
    • Contact Us
    • Contributor Guidelines
  • Twitter
  • Facebook
  • LinkedIn
  • RSS

  • AdExchanger Homepage

  • AdExchanger.com

  • Menu
    • Advertiser
    • Publishers
    • Content Studio
    • Platforms
    • Mobile / Cross-Device
    • Data
    • Commerce
    • Investment
    • Agencies
    • TV and Video
    • Politics
    • Data-Driven Thinking
    • The Sell Sider
    • On TV and Video
    • Brand Aware
    • Content Studio
    • Comic Strip
    • Advertise
    • About Us
    • Contact Us
    • Contributor Guidelines
  • Events
    • Industry Preview
    • PROGRAMMATIC I/O LV
    • PROGRAMMATIC I/O NY
    • AdExchanger Awards
    • Programmatic Power Players
    • All Events
  • Podcast
    • AdExchanger Talks
    • The Big Story
    • Industry Preview
    • Social Distancing With Friends
  • Membership
    • Member Exclusives
    • Sign Up
  • Search
Connect

»Hadrien Bouchrara

Big Publishers Can Learn A Lot About Native From Their Smaller Counterparts

“The Sell Sider” is a column written by the sell side of the digital media community. Today's column is written by Hadrien Bouchrara, solution architect, Facebook Audience Network. Native advertising isn’t just the wave of the future – native is creating real business value for marketers all over the world at this moment. But many... Continue reading »
by AdExchanger // July 15th, 2016 //
»
VAST 4.0: Is This The Video Standard We’ve Been Searching For?

"On TV And Video" is a column exploring opportunities and challenges in programmatic TV and video. Today’s column is written by Hadrien Bouchrara, solutions architect at Facebook. It’s time for another installment of “Ad Tech: The Acronyms Awaken.” In November, the IAB released VAST 4.0, its new video ad-serving template, for public comment. Since VAST... Continue reading »
by AdExchanger // January 14th, 2016 //
»
 

Popular today on AdExchanger

  • Popular
  • Today Week Month All
  • With FLoC In The Rearview, Google Will Test FLEDGE And Phase 2 Attribution Reporting
  • DMP Audigent Tests A New ID As It Aims To Face The Cookieless Future
  • Meet Topics API, Google’s Latest Addition To The Privacy Sandbox (It’s Basically FLoC 2.0)
  • Google’s Case For Scrapping The Antitrust Suit Into Its Ad Business
  • Instacart Adds Display Ad Units As It Boosts Its Programmatic Supply
Ajax spinner
AdExchanger Homepage
  • Privacy Policy //
  • Subscribe //
  • Advertise //
  • Contact Us //
  • Diversity Inclusion & Equity
© 2022 Access Intelligence, LLC - All Rights Reserved