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»Google Hotel Ads

Hilton Worldwide: ‘We’re Constantly Refining Our Attribution Model’

If you’re looking for a last-minute hotel in Times Square, who ya gonna call? Google hopes you’ll simply do a quick search. The company has updated its Google Hotel Ads format, an AdWords product first launched in 2011, to include greater searchability on price and location, user reviews, mobile compatibility and high-res images. Hospitality giant... Continue reading »

by Kelly Liyakasa // March 20th, 2015 //
»
 

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